World Religion Buddhism Essay Example | Topics and Well Written Essays - 1250 words

World Religion Buddhism - Essay Example Turning into a Buddhist monk can be a difficult job. This is great precedence as it sets a pattern for the followers. The individual has to satisfy many percepts laid out for them. According to the Dalai Lama, three practices have to be fulfilled by the individual which allows them the status of a Buddhist monk. The first is to finish any attachment one might have to their material lives. The second is to remove any form of desire and instead replace it with complete devotion to the idea of reincarnation: Samsara. The third and last is to eliminate any ideas of cherishing the self. These are an important part of Buddhist religion not because of the lessening of attachment it provides towards the material world but because these essentials were completed by the Buddha himself. A visit to a Buddhist monastery was vital to truly understand the true meanings set behind understanding the work done by a Buddhist monk. As a gathering of followers, it has to be designed and controlled in a way that attracts and encourages Buddhist followers. It was for this reason that I visited Ram Bahadur, an old monk working in a monastery for around twenty years. While the monastery itself was beautifully decorated with huge pillars and carpeted floors, the residence of the monk was simple and clean. The two diversely different settings presented one clear message: the gathering place must reign in the beauty with which it attracts followers while the followers themselves must shun this outward beauty. The first thing vital to all Buddhist monks is a clear and vivid knowledge of the faith itself. This includes the idea of the four noble truths, the eight-fold path and the path towards enlightenment. It is for this reason that all monks believe in the idea of karma which is passed down from their actions (Harvey).  

Marketing principles Assignment Example | Topics and Well Written Essays - 3250 words

Marketing principles - Assignment Example The benefits that can be achieved if you understand the customer is very important it can also help avoid any pitfalls and other issues. 2. Analyzing the market to check viability. Some basic market research should be carried out before introducing the product so that there are no issues when you launch the product or try to get something done. It is very important that some of the research that has been carried out should be utilized to ensure a successful product launch. The data such as total available market, market growth (historical numbers and projections), market trends, etc. are easily available and can be utilized for the benefit of the organization. 3. Analyzing the Competition that exists in the market 4. Researching and establishing the market distribution channels 5. Defining the Marketing Mix that exists and that the company plans to launch Marketing mix involves product, price, place, and packaging. 6. Analyzing the financials of the company and then deciding the mark eting plan. 7. The last step is to revise the steps that have been taken and then finalize the decision. There is no need to spend much on advertising. They can just print out the flyers and use the posters that can be put up so that people can become aware of the restaurant. At first they do not need any kind of marketing. They can start selling packaged lunches and dinners so that the students can have very easy access to food. This will help the restaurant build a better image as it will be creating an ease for the students. The main function of any organization’s marketing department is to be aware of what the consumer expects from the products of the company and be sure to devise methods that will help deliver the promises that they have made and satisfy the customers. The control and the leading quality of the management is visible from the way that they had anticipated the fact that it’s the ethnic groups that are basically introducing newer trends in the market s. The new product range that they had introduced also showed the keenness that they had in attracting newer customers and the tactics that they used to retain the older existing customers. The introduction of the newer product range and making Mc Donald’s â€Å"an any time walk in restaurant† has totally changed their positioning in the market, since they are catering to much more diverse market than ever before. When we analyze the facets that have influence on the buying behavior that people have are the different psychological aspects of the personality like attitudes, beliefs, values, motivation and perception, these are what play a major role in how much the person will spend and how will he spend it. The following psychological aspects have also been discussed in the hierarchy of needs and as well as the other theories that have been given by different psychologists (SHIMP, 35-36). The restaurant’s management can establish the cafes and revamp the play ar ea and in fact create a better one so that the incoming families who are about to settle in the newly finished houses, that they were bent on remaining the market leaders and not losing their touch in the daily life of general public. This will help the restaurant create a better image for them. Also, through the case study that has been mentioned it was visible that the increase in the turnover had the sole reason that